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    Advertising in Recession. Long, Short or Dark?

    14-04-2020|Audio, Research, Video,

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    TV ads create more positive image of brands than digital, say consumers

    14-04-2020|Insights, Research, Video,

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    De audio-visuele regies ondersteunen adverteerders

    25-03-2020|Audio, Video,

    De audio-visuele regies nemen maatregelen om de adverteerders te ondersteunen In het licht van de uitzonderlijke omstandigheden die door de COVID-19 pandemie veroorzaakt worden, stellen de audiovisuele media vast dat vele adverteerders zich wat hun reclamecampagnes betreft in een zeer…

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    De kijk van Van Dyck : Marketing in corona recessie

    19-03-2020|Audio, Insights, Video, Why radio, Why video,

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    The world’s favourite radio commercials of 2019

    25-10-2019|Audio, Insights,

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    The TV industry raises the bar for cross-platform audience measurement

    25-10-2019|Insights, Video,

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    Muziek in een reclame is vaak doorslaggevend voor het effect

    25-10-2019|Audio, Insights,

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    Re-Evaluating Media, the Belgian Edition

    24-08-2019|Insights, Research, Video,

    Ebiquity, the independent marketing and media consultancy, has released a Belgian edition of the “Re-Evaluating Media” study that they first was produced in 2018 for the UK market. This edition was realised in collaboration with Echo Research and UBA and…

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    Addressable Tv viewers are more engaged

    21-08-2019|Addressable, Insights, Research, Video,

    Source : WARC

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    Programmatic audio: why brands should stay tuned

    17-08-2019|Audio, Insights, Why radio,

    Article in Mediatel