Coming Events
di
01.10
Video for the next generation
Today’s teens and 20s, commonly referred to as Gen Z, have specific behaviors in many areas. To reach them, an appropriate tone-of-voice is appropriate. But what about their viewing habits?
Past Events
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14.03
Past Event
di
20.02
Past Event
From Sound to Brand
Radio is often used as an activator, but it has also strong brand building powers. EGTA has gathered some international information on the subject. And in Germany a consortium has done an interesting experient to invetigate this in real live.