{"id":7736,"date":"2025-11-17T20:27:08","date_gmt":"2025-11-17T20:27:08","guid":{"rendered":"https:\/\/thinkvia.be\/?p=7736"},"modified":"2025-11-17T21:34:37","modified_gmt":"2025-11-17T21:34:37","slug":"soniq-sweet-spot-q3-2025","status":"publish","type":"post","link":"https:\/\/thinkvia.be\/fr\/soniq-sweet-spot-q3-2025\/","title":{"rendered":"Soniq Sweet Spot Q3 2025"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>EUROPABANK et&nbsp;HELAN&nbsp;remportent les Soniq Sweet Spot Q3<\/strong><\/h2>\n\n\n\n<div style=\"height:26px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-d10d0db92ce01025e4ed18c64a42c3c5 wp-block-paragraph\"><audio src=\"https:\/\/thinkvia.be\/wp-content\/uploads\/2025\/02\/FR-IMMOVLAN.be_.wav\"><\/audio>Les gagnants du prix Soniq Sweet Spot pour le troisi\u00e8me trimestre 2025 se sont particuli\u00e8rement distingu\u00e9s pour la qualit\u00e9 de leur copy : il s\u2019agit de Europabank pour le spot francophone et Helan pour le spot n\u00e9erlandophone. <\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-c113b701cf9dbea7cd95a8e2d0c6fc3d wp-block-paragraph\">Du c\u00f4t\u00e9 francophone, la campagne radio de <strong>EUROPABANK<\/strong> a \u00e9t\u00e9 pl\u00e9biscit\u00e9e par le jury.\u00a0<strong>June20<\/strong> a superbement mis en ondes cette offre de leasing et renting destin\u00e9e aux entrepreneurs.\u00a0<strong>Raygun<\/strong>\u00a0s\u2019est charg\u00e9 de la production.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-6bf6a9eff7193869cc962ee3a6f14f8e wp-block-paragraph\"><strong>Credits<\/strong><\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-46cc4607a21cfd14f6fce52fc6a98d84 wp-block-paragraph\">Agency : June20<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-ce8554570ded768a9ef770c6fa3d9cb6 wp-block-paragraph\" style=\"font-size:15px\">Account Director : Frederik De Zutter \u2022 Account Manager : Naomi Wullaert \u2022 Creative Director : Kris Lenaers \u2022 Art Director : Jelle Van Garderen \u2022 Creative copywriter : Silke Beurms<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-b351dc67a676f26df001d141a8166fe4 wp-block-paragraph\">Radio Production : Raygun<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-0046709db6bdaf1102d2447d7f8dd479 wp-block-paragraph\">Europabank<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-d846ed9ce292f4c6aa131974ef421ea4 wp-block-paragraph\" style=\"font-size:15px\">Marketing Director : Amaury Rooselaer \u2022 Marketing : Katleen De Maesschalck<audio src=\"https:\/\/thinkvia.be\/wp-content\/uploads\/2025\/02\/NL-OVAM_Mooimakers.wav\"><\/audio><\/p>\n\n\n\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/thinkvia.be\/wp-content\/uploads\/2025\/11\/EUROPABANK.wav\"><\/audio><\/figure>\n\n\n\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-d6c4ba32c7b7baa47acf1c8c363d16d3 wp-block-paragraph\"><br>En Flandre, c\u2019est le spot \u00ab\u00a0Dentalia\u00a0\u00bb de HELAN qui remporte le Soniq Sweet Spot. Cette campagne, \u00e0 l&rsquo;univers surr\u00e9aliste, a \u00e9t\u00e9 cr\u00e9\u00e9e par&nbsp;<strong>AKQA Brussels<\/strong> et a \u00e9t\u00e9 produite par <strong>AKQA Productions<\/strong>.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-6bf6a9eff7193869cc962ee3a6f14f8e wp-block-paragraph\"><strong>Credits<\/strong><\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-13e89d25f6f9429d55e6c74b0fd90747 wp-block-paragraph\">Agency : AKQA Brussels<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-614feffdfdb76ba5283e180a7d66853f wp-block-paragraph\" style=\"font-size:15px\">Creative Director: Peter Ampe \u2022 Creative team: Lore Heyvaert &amp; Sarah De Blaisier \u2022 Account Director : Lies Bernaer \u2022 Account Manager: Maxime Heylands<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-636ace6f96e8af64a0d2616ca7b6ab78 wp-block-paragraph\">Production Agency : AKQA Productions<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-d262107a8cb42b98ba30b6e2d5242fec wp-block-paragraph\" style=\"font-size:15px\">Head of Production : Olivia Naudts \u2022 Producer : Bram Busschots \u2022 Sound Engineer : Mathieu Savenay<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-93df4f19574a9bcf172382db21588934 wp-block-paragraph\">Helan<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-9d191579508b3bf93bd5e82d0a6c0c19 wp-block-paragraph\" style=\"font-size:15px\">Marketing Manager Branding &amp; Communicatie : Sarah Masschelein<\/p>\n\n\n\n<figure class=\"wp-block-audio\"><audio controls src=\"https:\/\/thinkvia.be\/wp-content\/uploads\/2025\/11\/HELAN.wav\"><\/audio><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>EUROPABANK et&nbsp;HELAN&nbsp;remportent les Soniq Sweet Spot Q3 Les gagnants du prix Soniq Sweet Spot pour le troisi\u00e8me trimestre 2025 se sont particuli\u00e8rement distingu\u00e9s pour la qualit\u00e9 de leur copy : il s\u2019agit de Europabank pour le spot francophone et Helan&#8230;<\/p>\n","protected":false},"author":3,"featured_media":6968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[52],"tags":[],"class_list":["post-7736","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-soniq-cat-fr"],"acf":[],"_links":{"self":[{"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/posts\/7736","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/comments?post=7736"}],"version-history":[{"count":5,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/posts\/7736\/revisions"}],"predecessor-version":[{"id":7780,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/posts\/7736\/revisions\/7780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/media\/6968"}],"wp:attachment":[{"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/media?parent=7736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/categories?post=7736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thinkvia.be\/fr\/wp-json\/wp\/v2\/tags?post=7736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}